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VERTEX: TAKING THE METAL CONSTRUCTION INDUSTRY BY STORM

Project Manager Rashid Mohammed gives us an insight into the formation of Vertex Metal Construction and how their core values of commitment, quality and efficiency has made them one of the top Metal Construction Companies in the UAE 

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Vertex Metal Construction has cemented their status as one of the most prominent mechanical engineering and metal fabrication companies in the UAE. “Our firm is the sister concern of a parent company, Vertex Engineering, which specialises in Structural Steel. Our niche is decorative items which are installed in five-star hotels, showrooms, shopping malls, high-rise buildings and airports. We aim to provide quality in all our division,” says Project Manager, Rashid Mohammed. Vertex Metal Construction are specialists in providing the finest metal fabrication solutions in terms of designs and manufacturing to their clients. With a team of reputed engineers who have 34 years of expertise,
Vertex aims to provide client satisfaction. “My beginnings were at Vertex Engineering, which ignited my passion to develop Vertex Metal Construction. Since it was a family business, I learnt tremendously during my time at Vertex Engineering,” comments Mohammed. “When I graduated in 2006, we opened
our own shop. During that period, I managed the marketing and started taking on projects through sub conracts to raise the capital to build Vertex Metal Construction. In 2006 there were only three employees, myself included. Now our man power has grown along with the project proposals we receive” says Mohammed.

However for the Project Manager, the Metal Construction industry was unknown but promising. “We ventured into an uncharted territory with ecorative steel. However due to the consumer demand for it, we were positive of the success it would have within this region,” explains Mohammed. “We faced initial challenges, as it was a relatively new industry to delve into, but we persevered by creating a focus on decorative steel through marketing strategies and registered with ISO and OHSAS, which gave us
reputability. Within a period of three years, we started receiving proposals and helmed projects for major clients,” he comments.

Vertex holds prominence in the industry due to their excellence and dedication. They offer various services, which includes maintenance to ensure durability and uninterrupted operations. “We offer
maintenance services to the top universities in Abu Dhabi, top hotels, malls and other prestigious properties. Our aim is to provide solutions consistently to our clients.Receiving their positive testimonials is a driving force for us, as our priority is client  satisfaction,” explains the Project Manager. Other projects for Vertex include construction of fuel diesel tanks specialised for technical and industrial
services, fabrication and erection of heavy steel structure, metal works for sign boards e.g. Abu Dhabi International Airport sign supports, sheds, warehouses, to name a few. “We undertake all and any
types of metal fabrication work, there are no restrictions in any aspects,” says Mohammed.

Due to the range and expertise of being able to undertake all projects related to metal fabrication, Vertex has built a reputable clientele of corporations with oil companies, international main contractors and facilities management. “In 2008 we received one of our major projects through a subcontract, and during that period we started the process of registering with ISO and OHSAS.

Once we were certified, the projects started pouring in and we reached our milestone with our first big seven-digit contract with a reputed construction conglomerate, which paved the way for many of our other projects. Vertex aims to diversify their range by exploring different materials and
challenge their capabilities constantly. “We started to experiment with brass, which was challenging due to its properties of atmospheric reactions and after a few months of understanding this
metal we succeeded,” explains Mohammed. Vertex never compromises on quality as they are committed to delivering the best solutions to their clients. “At Vertex we believe strongly in the deliverance of quality in all aspects. We value the time and trust of our clients and ensure that all projects are completed within the period that has been promised. Our commitment is projected in our work and a lot of our new clients approach Vertex through referrals. Therefore ‘trust’ and ‘honesty’ are the core values we have been built on,” says the Project Manager. Due to working successfully as a team,
Vertex has acquired commendable success. “Ten years ago, I asked myself where I would stand, and now we have developed Vertex Metal Construction. In the next 10 years I want to see us grow as a team, as my team in the foundation of our firm and has been the key to our success.” Another component that has
added to their success is their competitive edge. “The process of how we work is simple. We give our clients competitive prices without any sort of compromise in quality and at the moment we are
targeting major projects as a turn keeper,” explains Mohammed. Vertex aims to constantly strive to
challenge themselves and make their mark in the Metal Construction Industry. “In terms of diversification we have started another trading unit related to the construction industry, as we are
passionate about it. Our major  operations are happening through Vertex Metal Construction at the moment,” he    says. “We ensure that the direct contractor and owner of the project have a clear
understanding of all the aspects. We get an approval from them on everything before proceeding and this applies to all the projects we undertake. Our core values are of honesty, quality and commitment and our work is product of that,” comments the Project Manager.

The future for Vertex is strong, as they  aim to expand into the GCC.

We have initiated our operations in Qatar presently and are working on project for Kuwait from our head office in Abu Dhabi. We aim to expand to these regions fully as they hold a lot of opportunities and scope for growth, especially for the metal construction industry. The Middle East is a great platform for us and our expansion is slowly, yet surely moving ahead. We have a range of projects under our belt at the moment, which we are optimistic
about. 

Vertex aims to surpass their capabilities by taking on new challenges in the future and grow further within the metal industry.

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