Since the appointment of U.A.E’s first Minister of Happiness, Her Excellency Ohood bint Khalfan Al Roumi, it is official that the emotion which is known to be the core of every individual, is now vocally addressed as the most vital part of our daily existence. Aligned with the Government’s initiative to ensure happiness is the driving force of all organisations, Entrepreneur Rajeev Daswani has developed a first of its kind Happiness Centre, MIND-BODY-SOUL, which aims to transform the lives of individuals, who have forgotten the essence of happiness amidst the hustle of an ever growing fast-paced life.
Rajeev is a man who radiates positive energy. He is an individual living multiple facets of happiness through various roles, such as being the Managing Director of the renowned metal plating organisation Marami Metal, which has positioned itself as a leading Plating brand in the region. He is also an established Actor and Model, who is working to contribute to the growth of the local film industry. With an impressive portfolio Rajeev has appeared in a bevy of national and international adverts for leading brands like Etihad, Samsung, Standard Chartered, and was one of the select few non-Arab actors to participate in Image Nation’s Tobe Hooper directed film Djinn (2013), in addition he has appeared on TV shows regionally including MBC’s Series 4.
Born and raised in Spain, Mr. Daswani came back to the City of Gold in 2000, and that very step changed the destiny of Marami. “My family had invested in this company which was bringing in diminutive results. It was bewildering to me that being in an oil and gas region, we did not have an intake in the industry. I realised what we lacked was a business structure in a company which was considered by some noteworthy clients as having the best plating quality in town.” Says the Managing Director. Thus, began the journey of rebranding Marami, “I wanted to establish brand association. If a client would think of plating without any second considerations, Marami would be the first company that would come to mind. Our aim is to be able to provide customised solutions to our clients and give them options to best serve their requirements” he says.
With core values of respect, love and humility, Marami has successfully established partnerships and trust with leading brands such as National Oillwell, Smith, Drydocks, and many more. “What differentiates us from others, is that we have stuck to what we are good at, which is being one of the best at plating. Contrary to most engineering firms in the region, we align to smaller but more specialized centres, where we hire only the best plating engineers to better cater to the individual needs of each customer” says the Managing director. “We have expanded a lot of our products and services based on client needs, by carefully listening to their requests to better serve them. For example, one of the misconceptions around stainless steel not corroding, always bewildered us, as the fact is that it does, but is not widely spoken about. So, we ran an article about how stainless steel does rust and should be treated which was picked up by some international journals, and from there grew the demand for local passivation of stainless steel, which is also something we now offer.”
Amongst corporate success, Rajeev Daswani always felt the hunger for the creative arts and hence answered the calling of casting directors and agents who were happy to book him. “For me acting is about being able to contribute to the growth of our film industry. We currently have a project under wraps, with the script already approved by the the Dubai Film Commission, and we are very excited about pursing this venture soon. Being human is to be able to express yourself in different ways, and every angle is important. I want to be able to help develop the Emarati film industry by adding a different dimension, through sharing the experiences of expats. I want to assist in creating a platform for international actors to be able to contribute to our growing industry” he explains.
bring focus towards an emotion which is crucial to our being. “Through MIND-BODY-SOUL, our new Happiness Centre, our aim is to help individuals reconnect with what is innate to them, being happy. Happiness is the birth right of every person born, which is a saying I have used to emphasize that birth right is something you claim, and it does not stop there, you were born to be happy, so just by being born you make a choice to be happy. The basis of humanity is to be happy, and through different techniques in our program we can get people to remember how they can be” he explains.
“I want to bring happiness as a choice to people, and bring it to the place where they need it the most, which is the corporate world. Our concept consists of a Wellness & Mindful Happiness program which involves a careful balance of MIND, BODY and Soul work through our yoga techniques. Yoga incorporates a vast school of processes and techniques, each encompassing the sensory and the physical. The delicate balance of the different techniques enables us to work on the overall emotional state and wellbeing of the attendees while maximizing their team bonding experience.
MIND BODY SOUL, is one of the first Happiness Centre that offers the tools for the corporate world to use in everyday real life scenarios, empowering everyone to stabilize their emotions and work from a happy state of mind. I have been very fortunate to have personally known and worked with our Happiness Officers, who are renowned specialists in this field, and hail from Europe, Middle East, the subcontinent, and even as far as South America.” Adds Mr. Daswani. “Happiness is about choice and we just facilitate it, we want to start where we can make the most difference, which is the corporate world. Our website is to be launched soon however we have already started getting mass interest and bookings continue to be very strong, we are truly enthusiastic about being able to make a positive difference” he concludes
